This course offers this training program in “Strategic Planning, Quality Management, and Institutional Excellence,” which aims to develop participants’ capabilities in the areas of strategic thinking, total quality management, and achieving institutional excellence in line with the best international practices and standards.
The course focuses on enabling participants to understand the integrated relationship between strategic planning, performance management, and quality, and how to translate the organizational vision into measurable implementation plans that support continuous improvement. It also helps build an organizational culture based on excellence, innovation, and enhanced operational efficiency through the use of modern analytical tools and globally recognized frameworks such as the Balanced Scorecard and the European Foundation for Quality Management (EFQM) Excellence Model.
Course Objectives
By the end of the course, participants will be able to:
Target Audience
Executive managers and department heads
Planning and quality officers
Organizational development staff
Project management and continuous improvement professionals
Program Objectives
By the end of the training program, participants will be able to:
Understand the concepts of strategic planning and analyze the internal and external environment of the organization
Prepare and effectively implement strategic plans
Apply the principles of Total Quality Management (TQM)
Use institutional excellence models (such as EFQM), measure performance, and continuously improve processes
Course Outline
Introduction to Strategic Planning
Concept and importance of strategic planning
Vision, mission, and organizational values
Internal and external environmental analysis (SWOT)
Setting strategic priorities
Strategy Formulation and Implementation
Building the organizational strategy
Translating strategy into operational plans
Key Performance Indicators (KPIs)
Strategic Risk Management
Concept of risk management
Identification and analysis of organizational risks
Risk response strategies
Integrating risk management into strategic planning
Total Quality Management (TQM)
Concept and importance of total quality
Principles of quality management
Tools and techniques for quality improvement
Customer satisfaction and service quality
Institutional Excellence (EFQM)
Concept of institutional excellence
EFQM model and its criteria
Applying excellence standards in organizations
Building a culture of institutional excellence
Institutional Performance Measurement
Concept of performance measurement
Balanced Scorecard (BSC)
Linking performance to strategic objectives
Data analysis and decision-making
Continuous Improvement and Business Process Reengineering